How much does Wisdom Toothbrushes Limited make?

Wisdom Toothbrushes Limited reported revenue of £27.5m and £7.4m profit in the year to 31 Dec 2025, according to its accounts filed at Companies House.

How many employees does Wisdom Toothbrushes Limited have?

Wisdom Toothbrushes Limited reported an average of 28 employees in the year to 31 Dec 2025.

Is Wisdom Toothbrushes Limited profitable?

Yes — Wisdom Toothbrushes Limited reported a profit of £7.4m in the year to 31 Dec 2025.

Company No. 02881666 · Incorporated 13 Dec 1993

Wisdom Toothbrushes Limited

Registered name: WISDOM TOOTHBRUSHES LIMITED

Part of Colne Valley Road Holdings Limited group

Wisdom Toothbrushes Limited made £27.5m revenue and £7.4m profit in the year to 31 Dec 2025.

Wisdom Toothbrushes Limited’s revenue grew 1% to £27.5m in the year to 31 Dec 2025, with £7.4m profit and 28 employees. The company is classified under “wholesale of household goods (other than musical instruments)” and is based in Suffolk; we hold 4 years of its filed accounts.

Full P&L filedSection G · Wholesale and retail trade; repair of motor vehiclesSIC 46499Wholesale of household goods (other than musical instruments) n.e.c.

Status: Active
Location: Suffolk, East of England
Age: 32 yrs · since 1993
Type: Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.

Latest accounts · year to 31 Dec 2025

Key figures

Capital-lightOperating leverageCash flow filed

Revenue

£27.5m

Growth ▲0.6%

Profit

£7.4m

Growth ▲61.5%

Profit margin

26.8%

Gross 50.8%

Employees

Change ▲3.7%

Profit / employee

£263k

Revenue/employee £981k

Profitable streak

4yrs

Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

4 filed years

Financial history

Multi-year financials, oldest to newest
Year to	31 Dec 2022	31 Dec 2023	31 Dec 2024	31 Dec 2025
Disclosure	Full P&L	Full P&L	Full P&L	Full P&L
Profit & loss
Revenue (turnover)	£24.8m	£25.1m	£27.3m	£27.5m
Cost of sales	£15.1m	£13.8m	£13.7m	£13.5m
Gross profit	£9.7m	£11.3m	£13.6m	£13.9m
Operating profit	£3.2m	£3.2m	£5.9m	£8.7m
Profit before tax	£3.2m	£3m	£6.1m	£8.9m
Profit after tax	£2.8m	£2.2m	£4.6m	£7.4m
Profit (best available)	£2.8m	£2.2m	£4.6m	£7.4m
Staff costs	£2.1m	£2.5m	£2.6m	£2.7m
Employees (average)	31	30	27	28
Ratios
Profit margin	11.1%	8.8%	16.7%	26.8%
Gross margin	39%	45.1%	49.7%	50.8%
Revenue per employee	£799k	£837k	£1m	£981k
Profit per employee	£89k	£73.2k	£169k	£263k
Cash conversion	−57.6%	−171.2%	−88.5%	−74.9%
Growth (year on year)
Revenue growth	—	▲1.4%	▲8.8%	▲0.6%
Profit growth	—	▼20.3%	▲107.6%	▲61.5%
Headcount growth	—	▼3.2%	▼10%	▲3.7%
Balance sheet — indirect signals, not revenue
Cash at bank	£6m	£10.7m	£7.2m	£8.8m
Net assets	£13.9m	£16.3m	£14.2m	£14.7m
Fixed assets	£3.1m	£2.8m	£2.7m	£1.8m
Current assets	£14.1m	£16.8m	£15.8m	£19.2m
Debtors	£2.1m	£1.2m	£1.5m	£4m
Cash from operations	−£1.9m	−£5.5m	−£5.3m	−£6.5m
Source	FullAccounts · bulk data Sep 2024	FullAccounts · bulk data Sep 2024	FullAccounts · bulk data Aug 2025	FullAccounts · bulk data Sep 2026

Derived from the latest filing

How the business works

Profit margin: 26.8%; Profit ÷ revenue.
Gross margin: 50.8%; Gross profit ÷ revenue. High for software and services.
Revenue per employee: £981k; Revenue ÷ average employees.
Profit per employee: £263k; Profit ÷ average employees.
Cash conversion: −74.9%; Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue: 6.4%; Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue: —; Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue: 14.5%; Money owed by customers. Low = customers pay quickly.

Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets: ▲3%; Now £14.7m
Cash at bank: ▲22%; Now £8.8m
Headcount: ▲4%; Now 28
Deferred income: —; Now —
Fixed assets: ▼35%; Now £1.8m

Corporate ownership

Group structure

Ownership chain

Colne Valley Road Holdings Limitedultimate parent75–100%
Wisdom Toothbrushes Limitedthis company

Bands show the share of ownership each company holds in the one below it.

From the Persons with Significant Control register (corporate controllers only).

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Sources

Companies House profile Filing history & original accounts

Latest figures from FullAccounts for the year to 31 Dec 2025 (profit £7.4m), from the Companies House accounts bulk data published Sep 2026. Spotted an error? Request a correction.

Updated from Companies House on 13 Oct 2026

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.