Maximum Fun Devon Limited
Registered name: MAXIMUM FUN DEVON LIMITED
Part of Maximum Fun Holdings Limited groupMaximum Fun Devon Limited made £10.1m revenue and £539k profit in the year to 31 Jan 2025. read from filing text
Maximum Fun Devon Limited’s revenue grew 2% to £10.1m in the year to 31 Jan 2025, with £539k profit and 266 employees. The company is classified under “activities of amusement parks and theme parks” and is based in Exeter; we hold 2 years of its filed accounts.
- Status
- Active
- Location
- Exeter, South West
- Age
- 15 yrs · since 2011
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Jan 2024 | 31 Jan 2025 |
|---|---|---|
| Disclosure | Full P&Lread from filing text | Full P&Lread from filing text |
| Profit & loss | ||
| Revenue (turnover) | £9.8m | £10.1m |
| Cost of sales | £4m | £4.5m |
| Gross profit | £5.8m | £5.6m |
| Operating profit | £1.3m | £972k |
| Profit before tax | £1.1m | £747k |
| Profit after tax | £783k | £539k |
| Profit (best available) | £783k | £539k |
| Staff costs | £3.7m | £4.2m |
| Employees (average) | 234 | 266 |
| Ratios | ||
| Profit margin | 8% | 5.4% |
| Gross margin | 58.9% | 55.7% |
| Revenue per employee | £42.1k | £37.8k |
| Profit per employee | £3.3k | £2k |
| Growth (year on year) | ||
| Revenue growth | — | ▲2.1% |
| Profit growth | — | ▼31.3% |
| Headcount growth | — | ▲13.7% |
| Balance sheet — indirect signals, not revenue | ||
| Cash at bank | £34.2k | £186k |
| Net assets | £5m | £5.5m |
| Fixed assets | £13.5m | £14m |
| Current assets | £2.1m | £1.8m |
| Debtors | £11.3k | £113k |
| Deferred income | £801k | £780k |
| Source | FullAccounts · bulk data Oct 2025 | FullAccounts · bulk data Oct 2025 |
How the business works
- Profit margin
- 5.4%
- Profit ÷ revenue.
- Gross margin
- 55.7%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £37.8k
- Revenue ÷ average employees.
- Profit per employee
- £2k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 139.6%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 7.8%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 1.1%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- ▲11%
- Now £5.5m
- Cash at bank
- ▲444%
- Now £186k
- Headcount
- ▲14%
- Now 266
- Deferred income
- ▼3%
- Now £780k
- Fixed assets
- ▲4%
- Now £14m
Group structure
Ownership chain
- Maximum Fun Holdings Limitedultimate parent75–100%
- Maximum Fun Devon Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (1)
- Maximum Fun Cornwall LimitedFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
Similar profitable businesses
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- Revenue
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- Profit
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- Staff
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- Allsafety LimitedLangley Park · Activities of amusement parks and theme parks
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- Zip World LimitedLlanrwst · Activities of amusement parks and theme parks
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- Profit
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- Staff
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Sources
Latest figures from FullAccounts for the year to 31 Jan 2025 (profit £539k), from the Companies House accounts bulk data published Oct 2025. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.