Fresh Direct LimitedDissolved
Registered name: FRESH DIRECT LIMITED
Part of Cucina Lux Investments Limited groupFresh Direct Limited made £55.5m revenue and £29k profit in the year to 30 Jun 2024.
Fresh Direct Limited’s revenue grew 27% to £55.5m in the year to 30 Jun 2024, with £29k profit. The company was classified under “activities of head offices” and was based in Ashford; we hold 4 years of its filed accounts. It is no longer on the Companies House register.
- Status
- Dissolved
- Last location
- Ashford
- Age
- 11 yrs · since 2015
- Type
- Private Limited Company
Key figures
Financial history
| Year to | 2 Jul 2022 | 30 Jun 2023 | 2 Jul 2023 | 30 Jun 2024 |
|---|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&L | Full P&L |
| Profit & loss | ||||
| Revenue (turnover) | £40.4m | £43.6m | £43.6m | £55.5m |
| Cost of sales | −£40.4m | −£43.6m | −£43.6m | −£55.5m |
| Operating profit | −£2k | −£1k | −£1k | −£6k |
| Profit before tax | −£3k | −£6k | −£6k | −£8k |
| Profit after tax | −£71k | £99k | £99k | £29k |
| Profit (best available) | −£71k | £99k | £99k | £29k |
| Employees (average) | — | — | — | — |
| Ratios | ||||
| Profit margin | −0.2% | 0.2% | 0.2% | 0.1% |
| Growth (year on year) | ||||
| Revenue growth | — | ▲7.9% | — | ▲27.4% |
| Profit growth | — | — | — | ▼70.7% |
| Balance sheet — indirect signals, not revenue | ||||
| Net assets | — | — | — | — |
| Source | Accounts · bulk data Mar 2024 | Accounts · bulk data Mar 2025 | Accounts · bulk data Mar 2024 | Accounts · bulk data Mar 2025 |
How the business works
- Profit margin
- 0.1%
- Profit ÷ revenue.
- Gross margin
- —
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- —
- Revenue ÷ average employees.
- Profit per employee
- —
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- —
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- —
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- —
- Now —
- Cash at bank
- —
- Now —
- Headcount
- —
- Now —
- Deferred income
- —
- Now —
- Fixed assets
- —
- Now —
Group structure
Ownership chain
- Cucina Lux Investments Limitedultimate parent75–100%
- Cucina Finance (UK) Limited75–100%
- Cucina Acquisition (UK) Limited75–100%
- Sysco GB Limited75–100%
- Fresh Direct Limitedthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (7)
- Brake Bros Foodservice LimitedFigures not disclosed
- Campbell's Prime Meat LimitedFigures not disclosed
- Fairfax Meadow Europe LimitedFigures not disclosed
- Fresh Direct (UK) LimitedActive - Proposal to Strike offFigures not disclosed
- Kent Frozen Foods LimitedActive - Proposal to Strike offFigures not disclosed
- Medina Quay Meats LimitedActive - Proposal to Strike offFigures not disclosed
- Sysco Foods Ni LimitedFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
Sources
Latest figures from accounts for the year to 30 Jun 2024 (profit £29k), from the Companies House accounts bulk data published Mar 2025. Spotted an error? Request a correction.
Updated from Companies House on 19 Oct 2026
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.