Pattrns Digital Ltd
Registered name: PATTRNS DIGITAL LTD
Part of Supergroup Performance Ltd groupPattrns Digital Ltd made £4.8m revenue and £642k profit in the year to 31 Dec 2025.
Pattrns Digital Ltd’s revenue was £4.8m in the year to 31 Dec 2025, with £642k profit and 12 employees. The company is classified under “advertising agencies” and is based in London; we hold 4 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 5 yrs · since 2021
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 28 Feb 2023 | 29 Feb 2024 | 31 Dec 2024 | 31 Dec 2025 |
|---|---|---|---|---|
| Disclosure | No P&L | No P&L | Full P&L | Full P&L |
| Profit & loss | ||||
| Revenue (turnover) | — | — | £2.3m | £4.8m |
| Cost of sales | — | — | £1.6m | £3.2m |
| Gross profit | — | — | £717k | £1.6m |
| Operating profit | — | — | £428k | £836k |
| Profit before tax | — | — | £430k | £864k |
| Profit after tax | — | — | £320k | £642k |
| Profit (best available) | — | — | £320k | £642k |
| Employees (average) | 3 | 3 | 6 | 12 |
| Ratios | ||||
| Profit margin | — | — | 14.1% | 13.3% |
| Gross margin | — | — | 31.6% | 33.8% |
| Revenue per employee | — | — | £378k | £403k |
| Profit per employee | — | — | £53.3k | £53.5k |
| Growth (year on year) | ||||
| Headcount growth | — | 0% | — | — |
| Balance sheet — indirect signals, not revenue | ||||
| Cash at bank | £77.3k | £142k | £770k | £1m |
| Net assets | £62.8k | £78.8k | £268k | £725k |
| Fixed assets | £573 | £7.9k | £8.7k | £13.7k |
| Current assets | £119k | £215k | £957k | £1.4m |
| Debtors | £42.1k | £73.1k | £133k | £327k |
| Deferred income | £1.5k | £12.7k | £205k | £149k |
| Source | FullAccounts · bulk data Apr 2024 | FullAccounts · bulk data Apr 2024 | FullAccounts · bulk data Oct 2025 | FullAccounts · bulk data Feb 2026 |
How the business works
- Profit margin
- 13.3%
- Profit ÷ revenue.
- Gross margin
- 33.8%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- £403k
- Revenue ÷ average employees.
- Profit per employee
- £53.5k
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- 0.3%
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- 3.1%
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- 6.8%
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- —
- Now £725k
- Cash at bank
- —
- Now £1m
- Headcount
- —
- Now 12
- Deferred income
- —
- Now £149k
- Fixed assets
- —
- Now £13.7k
Deferred income is reported together with accruals in this filing (“accruals and deferred income”), so it is an approximate signal only.
Group structure
Ownership chain
- Supergroup Performance Ltdultimate parent75–100%
- Pattrns Digital Ltdthis company
Bands show the share of ownership each company holds in the one below it.
Sister companies (6)
- Conversionwise LimitedFigures not disclosed
- Emailclub LtdFigures not disclosed
- Over50choices LtdFigures not disclosed
- Rocketretention LimitedActive - Proposal to Strike offFigures not disclosed
- Underground Ecom LtdFigures not disclosed
- Version Two Media LtdFigures not disclosed
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from FullAccounts for the year to 31 Dec 2025 (profit £642k), from the Companies House accounts bulk data published Feb 2026. Spotted an error? Request a correction.
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.