Freewheel Advertisers Limited
Registered name: FREEWHEEL ADVERTISERS LIMITED
Part of Comcast Corporation groupFreewheel Advertisers Limited made £5.4m revenue and £322k profit in the year to 31 Dec 2025.
Freewheel Advertisers Limited’s revenue grew 21% to £5.4m in the year to 31 Dec 2025, with £322k profit. The company is classified under “web portals” and is based in London; we hold 3 years of its filed accounts.
- Status
- Active
- Location
- London, London
- Age
- 26 yrs · since 2000
- Type
- Private Limited Company
Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently.
Key figures
Badges are automated estimates derived from the filed figures — not statements of fact about the company.
Financial history
| Year to | 31 Dec 2023 | 31 Dec 2024 | 31 Dec 2025 |
|---|---|---|---|
| Disclosure | Full P&L | Full P&L | Full P&L |
| Profit & loss | |||
| Revenue (turnover) | £8m | £4.5m | £5.4m |
| Gross profit | £8m | £4.5m | £5.4m |
| Operating profit | £577k | £248k | £128k |
| Profit before tax | £882k | £617k | £435k |
| Profit after tax | £797k | £762k | £322k |
| Profit (best available) | £797k | £762k | £322k |
| Employees (average) | — | — | — |
| Ratios | |||
| Profit margin | 10% | 17.1% | 6% |
| Gross margin | 100% | 100% | 100% |
| Growth (year on year) | |||
| Revenue growth | — | ▼44.2% | ▲20.6% |
| Profit growth | — | ▼4.4% | ▼57.7% |
| Balance sheet — indirect signals, not revenue | |||
| Net assets | — | — | — |
| Source | Accounts · bulk data Oct 2025 | Accounts · bulk data Oct 2025 | Accounts · bulk data Sep 2026 |
How the business works
- Profit margin
- 6%
- Profit ÷ revenue.
- Gross margin
- 100%
- Gross profit ÷ revenue. High for software and services.
- Revenue per employee
- —
- Revenue ÷ average employees.
- Profit per employee
- —
- Profit ÷ average employees.
- Cash conversion
- —
- Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
- Fixed assets ÷ revenue
- —
- Capital intensity. Low = capital-light, cheaper to start.
- Deferred income ÷ revenue
- —
- Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
- Debtors ÷ revenue
- —
- Money owed by customers. Low = customers pay quickly.
Balance-sheet signals
Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.
- Net assets
- —
- Now —
- Cash at bank
- —
- Now —
- Headcount
- —
- Now —
- Deferred income
- —
- Now —
- Fixed assets
- —
- Now —
Group structure
Ownership chain
- Comcast Corporation (registered outside the UK register)ultimate parent75–100%
- Freewheel Advertisers Limitedthis company
Bands show the share of ownership each company holds in the one below it.
From the Persons with Significant Control register (corporate controllers only).
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Sources
Latest figures from accounts for the year to 31 Dec 2025 (profit £322k), from the Companies House accounts bulk data published Sep 2026. Spotted an error? Request a correction.
Updated from Companies House on 12 Oct 2026
Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.