How much does Brand Fuel Limited make?

Brand Fuel Limited reported revenue of £49.4m and £1.4m profit in the year to 31 May 2025, according to its accounts filed at Companies House.

How many employees does Brand Fuel Limited have?

Brand Fuel Limited reported an average of 75 employees in the year to 31 May 2025.

Is Brand Fuel Limited profitable?

Yes — Brand Fuel Limited reported a profit of £1.4m in the year to 31 May 2025.

Company No. 05317566 · Incorporated 20 Dec 2004

Brand Fuel Limited

Registered name: BRAND FUEL LIMITED

Brand Fuel Limited made £49.4m revenue and £1.4m profit in the year to 31 May 2025.

Brand Fuel Limited’s revenue grew 34% to £49.4m in the year to 31 May 2025, with £1.4m profit and 75 employees. The company is classified under “media representation services” and is based in London; we hold 4 years of its filed accounts.

Full P&L filedSection M · Professional, scientific and technical activitiesSIC 73120Media representation services SIC 82301Activities of exhibition and fair organisers SIC 82302Activities of conference organisers SIC 82990Other business support service activities n.e.c.

Status: Active
Location: London, London
Age: 21 yrs · since 2004
Type: Private Limited Company

Latest accounts · year to 31 May 2025

Key figures

IndependentCapital-lightCash flow filed

Revenue

£49.4m

Growth ▲33.9%

Profit

£1.4m

Growth —

Profit margin

2.9%

Gross 19.4%

Employees

Change ▲5.6%

Profit / employee

£19.2k

Revenue/employee £658k

Profitable streak

1yr

Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

4 filed years

Financial history

Multi-year financials, oldest to newest
Year to	31 May 2022	31 May 2023	31 May 2024	31 May 2025
Disclosure	Full P&L	Full P&L	Full P&L	Full P&L
Profit & loss
Revenue (turnover)	£30m	£36m	£36.9m	£49.4m
Cost of sales	£20.8m	£26.4m	£29.5m	£39.8m
Gross profit	£9.2m	£9.6m	£7.4m	£9.6m
Operating profit	£4.6m	£2.8m	−£971k	£1.5m
Profit before tax	£4.6m	£2.9m	−£620k	£1.8m
Profit after tax	£4.1m	£2.3m	−£498k	£1.4m
Profit (best available)	£4.1m	£2.3m	−£498k	£1.4m
Staff costs	£3.5m	£5m	£5.7m	£6m
Employees (average)	55	69	71	75
Ratios
Profit margin	13.7%	6.5%	−1.4%	2.9%
Gross margin	30.5%	26.6%	20%	19.4%
Revenue per employee	£545k	£521k	£519k	£658k
Profit per employee	£74.7k	£34k	−£7k	£19.2k
Cash conversion	−2%	−47%	—	−468.6%
Growth (year on year)
Revenue growth	—	▲20%	▲2.5%	▲33.9%
Profit growth	—	▼42.8%	▼121.2%	—
Headcount growth	—	▲25.4%	▲2.9%	▲5.6%
Balance sheet — indirect signals, not revenue
Cash at bank	£7.4m	£8.4m	£5.3m	£12.6m
Net assets	£8.3m	£10.4m	£9.9m	£11.4m
Fixed assets	£312k	£433k	£314k	£199k
Current assets	£20.2m	£21.1m	£20.1m	£19.7m
Debtors	£8.5m	£9.5m	£10m	£3m
Cash from operations	−£91.6k	−£1.3m	£2.8m	−£7m
Source	FullAccounts · bulk data Jan 2024	FullAccounts · bulk data Jan 2024	FullAccounts · bulk data Feb 2025	FullAccounts · bulk data Dec 2025

Derived from the latest filing

How the business works

Profit margin: 2.9%; Profit ÷ revenue.
Gross margin: 19.4%; Gross profit ÷ revenue. High for software and services.
Revenue per employee: £658k; Revenue ÷ average employees.
Profit per employee: £19.2k; Profit ÷ average employees.
Cash conversion: −468.6%; Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue: 0.4%; Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue: —; Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue: 6.2%; Money owed by customers. Low = customers pay quickly.

Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets: ▲15%; Now £11.4m
Cash at bank: ▲138%; Now £12.6m
Headcount: ▲6%; Now 75
Deferred income: —; Now —
Fixed assets: ▼37%; Now £199k

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Sources

Companies House profile Filing history & original accounts

Latest figures from FullAccounts for the year to 31 May 2025 (profit £1.4m), from the Companies House accounts bulk data published Dec 2025. Spotted an error? Request a correction.

Updated from Companies House on 23 Oct 2026

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.