How much does My Pension Expert Limited make?

My Pension Expert Limited reported revenue of £25.9m and £9.4m profit in the year to 31 Dec 2025, according to its accounts filed at Companies House.

How many employees does My Pension Expert Limited have?

My Pension Expert Limited reported an average of 124 employees in the year to 31 Dec 2025.

Is My Pension Expert Limited profitable?

Yes — My Pension Expert Limited reported a profit of £9.4m in the year to 31 Dec 2025.

Company No. 07627457 · Incorporated 9 May 2011

My Pension Expert Limited

Registered name: MY PENSION EXPERT LIMITED

Part of Project Impetus Topco Limited group

My Pension Expert Limited made £25.9m revenue and £9.4m profit in the year to 31 Dec 2025.

My Pension Expert Limited’s revenue grew 48% to £25.9m in the year to 31 Dec 2025, with £9.4m profit and 124 employees. The company is classified under “other activities auxiliary to insurance and pension funding” and is based in Doncaster; we hold 5 years of its filed accounts.

Full P&L filedSection K · Financial and insurance activitiesSIC 66290Other activities auxiliary to insurance and pension funding

Status: Active
Location: Doncaster, Yorkshire and The Humber
Age: 15 yrs · since 2011
Type: Private Limited Company

Part of a group. The filing indicates this company sits within a group structure, so its results may depend on intra-group trading and it may be hard to replicate independently. From the filing: “The Company is a wholly owned subsidiary of My Money Expert Limited, a Company incorporated in England and Wales. The directors consider that Project Impetus Topco Limited, also a Company incorporated”

Latest accounts · year to 31 Dec 2025

Key figures

Operating leverage

Revenue

£25.9m

Growth ▲48.1%

Profit

£9.4m

Growth ▲391.3%

Profit margin

36.2%

Gross 74.5%

Employees

124

Change ▲27.8%

Profit / employee

£75.8k

Revenue/employee £209k

Profitable streak

5yrs

Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

5 filed years

Financial history

Multi-year financials, oldest to newest
Year to	31 Dec 2021	31 Dec 2022	31 Dec 2023	31 Dec 2024	31 Dec 2025
Disclosure	Profit only	Full P&Lread from filing text	Full P&Lread from filing text	Full P&Lread from filing text	Full P&L
Profit & loss
Revenue (turnover)	—	£11.2m	£12.6m	£17.5m	£25.9m
Cost of sales	—	£3.8m	£4.8m	£5.4m	−£6.6m
Gross profit	—	£7.4m	£7.8m	£12.1m	£19.3m
Operating profit	—	£1.6m	£1.5m	£3.4m	£10.1m
Profit before tax	—	£1.4m	£775k	£1.9m	£9.9m
Profit after tax	£1m	£1.4m	£640k	£1.9m	£9.4m
Profit (best available)	£1m	£1.4m	£640k	£1.9m	£9.4m
Staff costs	—	£2.9m	£3.9m	£5.3m	—
Employees (average)	57	71	81	97	124
Ratios
Profit margin	—	12.9%	5.1%	10.9%	36.2%
Gross margin	—	66%	61.7%	69.1%	74.5%
Revenue per employee	—	£158k	£155k	£181k	£209k
Profit per employee	£17.6k	£20.3k	£7.9k	£19.7k	£75.8k
Growth (year on year)
Revenue growth	—	—	▲12.2%	▲39.6%	▲48.1%
Profit growth	—	▲43.7%	▼55.6%	▲199%	▲391.3%
Headcount growth	—	▲24.6%	▲14.1%	▲19.8%	▲27.8%
Balance sheet — indirect signals, not revenue
Cash at bank	£554k	£2.6m	£978k	£1.5k	—
Net assets	£2.2m	£7.5m	£8.1m	£10m	—
Fixed assets	£560k	£858k	£1m	£4.8m	—
Current assets	£3.6m	£8.7m	£9.1m	£10.4m	—
Debtors	£15.8k	£1.4k	£44.8k	£0	—
Deferred income	—	£333k	£265k	£309k	—
Source	FullAccounts · bulk data Dec 2023	FullAccounts · bulk data Dec 2023	FullAccounts · bulk data Sep 2024	FullAccounts · bulk data Jun 2025	Accounts · bulk data Aug 2026

Derived from the latest filing

How the business works

Profit margin: 36.2%; Profit ÷ revenue.
Gross margin: 74.5%; Gross profit ÷ revenue. High for software and services.
Revenue per employee: £209k; Revenue ÷ average employees.
Profit per employee: £75.8k; Profit ÷ average employees.
Cash conversion: —; Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue: —; Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue: —; Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue: —; Money owed by customers. Low = customers pay quickly.

Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets: —; Now —
Cash at bank: —; Now —
Headcount: ▲28%; Now 124
Deferred income: —; Now —
Fixed assets: —; Now —

Corporate ownership

Group structure

Ownership chain

Project Impetus Topco Limitedultimate parent75–100%
Project Impetus Bidco Limited75–100%
My Money Expert Limited75–100%
My Pension Expert Limitedthis company

Bands show the share of ownership each company holds in the one below it.

Sister companies (2)

Eis Financial Services LimitedFigures not disclosed
Lead Management Services LimitedFigures not disclosed

From the Persons with Significant Control register (corporate controllers only).

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Sources

Companies House profile Filing history & original accounts

Latest figures from accounts for the year to 31 Dec 2025 (profit £9.4m), from the Companies House accounts bulk data published Aug 2026. Spotted an error? Request a correction.

Updated from Companies House on 23 Oct 2026

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.