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Company No. NI051184 · Incorporated 14 Jul 2004

GM Marketing (Ireland) Limited

Registered name: GM MARKETING (IRELAND) LIMITED

GM Marketing (Ireland) Limited made £26.6m revenue and £76.8k profit in the year to 31 Oct 2025.

GM Marketing (Ireland) Limited’s revenue fell 25% to £26.6m in the year to 31 Oct 2025, with £76.8k profit and 81 employees. The company is classified under “non-specialised wholesale trade” and is based in Belfast; we hold 3 years of its filed accounts.

Full P&L filedSection G · Wholesale and retail trade; repair of motor vehiclesSIC 46900Non-specialised wholesale trade
Status
Active
Location
Belfast, Northern Ireland
Age
22 yrs · since 2004
Type
Private Limited Company
Latest accounts · year to 31 Oct 2025

Key figures

Independent
Revenue
£26.6m
Growth ▼24.9%
Profit
£76.8k
Growth ▼85.3%
Profit margin
0.3%
Gross 19.4%
Employees
81
Change ▲3.9%
Profit / employee
£948
Revenue/employee £328k
Profitable streak
3yrs
Consecutive profitable years in our data

Badges are automated estimates derived from the filed figures — not statements of fact about the company.

3 filed years

Financial history

Multi-year financials, oldest to newest
Year to31 Oct 202331 Oct 202431 Oct 2025
DisclosureFull P&LFull P&LFull P&L
Profit & loss
Revenue (turnover)£28.6m£35.3m£26.6m
Cost of sales−£23.7m−£28.8m−£21.4m
Gross profit£4.9m£6.6m£5.1m
Operating profit£1.1m£918k£320k
Profit before tax£854k£661k£109k
Profit after tax£697k£522k£76.8k
Profit (best available)£697k£522k£76.8k
Employees (average)697881
Ratios
Profit margin2.4%1.5%0.3%
Gross margin17%18.6%19.4%
Revenue per employee£415k£453k£328k
Profit per employee£10.1k£6.7k£948
Growth (year on year)
Revenue growth—▲23.5%▼24.9%
Profit growth—▼25.1%▼85.3%
Headcount growth—▲13%▲3.9%
Balance sheet — indirect signals, not revenue
Net assets———
SourceAccounts · bulk data Sep 2025Accounts · bulk data Sep 2025Accounts · bulk data Aug 2026
Derived from the latest filing

How the business works

Profit margin
0.3%
Profit ÷ revenue.
Gross margin
19.4%
Gross profit ÷ revenue. High for software and services.
Revenue per employee
£328k
Revenue ÷ average employees.
Profit per employee
£948
Profit ÷ average employees.
Cash conversion
—
Cash generated from operations ÷ operating profit. Needs a cash-flow statement.
Fixed assets ÷ revenue
—
Capital intensity. Low = capital-light, cheaper to start.
Deferred income ÷ revenue
—
Customers paying upfront (subscriptions, deposits). Approximate when combined with accruals.
Debtors ÷ revenue
—
Money owed by customers. Low = customers pay quickly.
Indirect — not revenue

Balance-sheet signals

Year-on-year changes in filed balance-sheet items. They can hint at momentum (or investment) but are not revenue or profit and must not be read as such.

Net assets
—
Now —
Cash at bank
—
Now —
Headcount
▲4%
Now 81
Deferred income
—
Now —
Fixed assets
—
Now —
Corporate ownership

Group structure

Subsidiaries (4)

From the Persons with Significant Control register (corporate controllers only).

Same industry, similar size

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Industry benchmarks →

Sources

Latest figures from accounts for the year to 31 Oct 2025 (profit £76.8k), from the Companies House accounts bulk data published Aug 2026. Spotted an error? Request a correction.

Contains public sector information from Companies House licensed under the Open Government Licence v3.0. Data from Companies House, © Crown copyright. View the licence.